Sip in Style: Princess Cruises Unveils Celebrity-Inspired Cocktails You Can’t Miss!

Princess Cruises has announced an exciting partnership with Kylie Minogue, introducing her non-alcoholic beverages as part of the new Love Line Premium Liquors Collection. This initiative highlights the increasing trend of cruise lines collaborating with celebrities, enhancing the onboard experience for guests.

The history of celebrity partnerships in cruising dates back to the late 1980s with Kathie Lee Gifford and Carnival Cruise Lines, which successfully raised awareness about cruising among the public. Today, Princess Cruises is recognized as a strong player in the market, particularly known for its family-oriented experiences tied to the beloved TV show "The Love Boat."

In the realm of celebrity associations, luxury lines are also tapping into this trend. For instance, Gwyneth Paltrow launched her wellness brand Goop aboard Celebrity Cruises a few years ago, demonstrating the effectiveness of celebrity influence in attracting more guests.

The newly launched Love Line Premium Liquors Collection includes various celebrity-endorsed drinks such as:

  • Pantalones Organic Tequila by Camila and Matthew McConaughey
  • Sláinte Irish Whiskey by Liev Schreiber
  • Voli 305 Vodka by Pitbull
  • Betty Booze and Betty Buzz by Blake Lively
  • Melorosa wines by Jason Aldean
  • Love Prosecco by Romeo Britto

Kylie Minogue’s addition of a non-alcoholic sparkling rosé to this collection stands out. Crafted with a blend of European grapes and green tea, this drink has garnered attention for its low-calorie content and delightful flavor profile, which aligns perfectly with the current trend of alcohol-free options.

Under the guidance of Rob Floyd, Princess Cruises’ resident mixologist, a selection of cocktails featuring these premium liquors has also been crafted, making them available across the entire fleet. They offer various drink packages to enhance the cruise experience, promoting a culture of sophisticated and enjoyable cruising.

The response from guests and the cruising community has been overwhelmingly positive. The connection between the brand and celebrities like Kylie Minogue not only elevates the cruise line’s offerings but is also expected to bring significant success as they position themselves as a fun and familial cruise choice, particularly for the growing number of passengers interested in non-alcoholic options.

For more about Princess Cruises, visit their official site: Princess Cruises


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