Malta Sets New Benchmark: Record Cruise Passenger Numbers Achieved in 2024

In 2024, Malta celebrated a remarkable achievement in the cruise industry by surpassing its previous record for passenger numbers, which had been set before the COVID pandemic in 2019. Key officials including the Deputy Prime Minister Ian Borg, Minister for Transport Chris Bonett, and Valletta Cruise Port CEO Stephen Xuereb announced that the port registered over 940,000 passenger movements, marking a 4% increase from the prior record.

The Grand Harbour welcomed 357 cruise ship calls throughout the year, reinforcing Malta’s status as a significant Mediterranean cruise destination. The cruise industry plays a crucial role in Malta’s economy, benefitting various sectors such as shipping, retail, and tourism. It is estimated that cruise ship operations contribute around EUR 88 million annually to the economy, with EUR 38 million stemming from passenger spending and EUR 50 million from cruise line expenditures. Deputy Prime Minister Borg reaffirmed the government’s dedication to enhancing the cruise experience for visitors to Malta.

The Malta Tourism Authority took decisive steps to promote the islands, participating in international cruise fairs and executing targeted marketing campaigns to attract cruise operators and travelers. Furthermore, Minister Bonett highlighted the advancements in sustainability through Malta’s shore-to-ship power infrastructure, which is designed to power multiple cruise liners simultaneously. This initiative aims to reduce pollution in the Grand Harbour by 90% by 2030, significantly benefiting local communities.

Bonett also noted the strategic significance of the Onshore Power Supply project, positioning Malta as the first Mediterranean port with such technology. Alongside enhancements to port facilities, this initiative underscores Malta’s commitment to sustainable maritime practices and the long-term development of its maritime industry.

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