
Celebrity Cruises Unveils “Dream Makers” Initiative for a Personalized Ship Design Experience
Celebrity Cruises has introduced a groundbreaking program called "Dream Makers," which invites passengers to participate in the design of its latest ship, the Celebrity Xcel. This initiative signifies a shift towards a more interactive and inclusive approach, allowing guests to influence key aspects of the vessel, such as interior design, menu options, and entertainment features.
Scheduled to launch in November from Port Everglades in Fort Lauderdale, Florida, the Celebrity Xcel is the fifth ship in the EDGE Series and will operate 7-night itineraries visiting destinations like the Bahamas, the Dominican Republic, and Mexico.
Michael Scheiner, the Chief Marketing and Product Officer, emphasized that the program aims to enhance the bond between the cruise line and its guests by involving them directly in decision-making. He noted that the input gathered from participants will help shape the ship, making it a true reflection of its future travelers’ preferences.
Starting February 8th, the "Dream Makers" program will engage participants through online polls and in-person events. Eligible guests—those aged 21 and above from the USA, Canada (excluding Quebec), the U.K., Australia, and New Zealand—can join the program free of charge. Celebrity Cruises encourages travelers to take advantage of this unique opportunity to leave their mark on the new ship, which promises to elevate the cruise experience.
For more information on Celebrity Cruises, visit Celebrity Cruises.
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