MSC Group Enhances Maritime Portfolio Through Acquisition of SLAM.com S.p.A.
MSC Group has announced the acquisition of SLAM.com S.p.A., a strategic move to enhance its involvement in maritime and sports industries. This partnership merges two organizations that share a maritime heritage and values rooted in authenticity, precision, and excellence.
Founded in 1979 in Genoa, SLAM is renowned for its technical apparel tailored for sailing, yachting, and marine sports. The acquisition is poised to amplify SLAM’s global presence and expand its market reach, leveraging MSC’s extensive network. Moreover, this partnership aims to ensure SLAM’s growth and operational stability, ensuring long-term success under the guidance of a leading maritime group.
Post-acquisition, SLAM will retain its operations in Genoa, continuing its existing product lines while launching a new division focused on business-to-business services. This new division will specialize in creating uniforms and technical garments for MSC Group subsidiaries, aligning with SLAM’s expertise in performance-oriented design to meet contemporary maritime operational needs.
MSC intends to maintain SLAM’s design legacy while driving innovation in technical outfitting. This collaboration further solidifies MSC’s strategy of blending maritime tradition with modern advancements, strengthening its foothold in both the maritime and sportswear markets.
For more information, you can visit MSC Cruises or check out the latest Cruise Industry news.
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At CruiseShip.net, our editorial team is made up of passionate travelers, seasoned cruisers, and maritime industry enthusiasts who live and breathe life at sea. From the latest ship launches and destination spotlights to detailed reviews and onboard tips, we are dedicated to helping readers discover the joy of cruising. Our mission is to make every article both inspiring and useful, whether you are planning your first voyage or your fiftieth. We research, fact-check, and collaborate with cruise insiders around the world to bring you accurate, up-to-date, and exciting coverage of the global cruise industry. Join us as we chart new horizons, exploring one port, one ship, and one unforgettable experience at a time.
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