Cunard has appointed Liz Fettes as Senior Vice President of Commercial North America, effective March 24. Fettes comes to Cunard from Scenic Group USA & Latam, where she held the position of Vice President of Sales.
Katie McAlister, president of Cunard, expressed enthusiasm regarding Fettes’ arrival, highlighting the importance of her experience during a crucial growth period for the company in North America. Fettes will be responsible for overseeing Cunard’s operations in the region at a time marked by the introduction of the Queen Anne to the fleet and the year-round homeporting of the Queen Elizabeth. Her role will involve developing strategies to enhance the company’s presence in the premium and ultra-luxury travel markets, leveraging her extensive experience in commercial initiatives.
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