French luxury expedition cruise operator Ponant is exploring the addition of Iloilo City and the nearby island province of Guimaras to its Asian expedition itineraries. This assessment is part of Ponant’s efforts to expand its Asian routes by identifying new ports that can accommodate its small vessels while providing unique shore experiences for international guests.
Recently, Ponant’s shore excursion and port operations teams visited Western Visayas to evaluate the region’s port infrastructure and tourism facilities. This initiative was coordinated with the Department of Tourism–Western Visayas and involved various local stakeholders, allowing for a thorough review of operational capabilities and available visitor experiences.
During the visit, the team reviewed key aspects such as port facilities, cultural and natural attractions, and the range of shore excursions suited for expedition passengers. The insights gathered from this trip will inform Ponant’s decision about including Iloilo City and Guimaras in its future itineraries.
The Department of Tourism highlights that introducing international expedition cruises could significantly benefit the regional economy. Each arrival of a cruise vessel is expected to stimulate business opportunities for local transport providers, tour operators, hotels, restaurants, souvenir shops, and other community enterprises, while also enhancing the exposure of Western Visayas to the international luxury travel market.
Tourism officials believe that expedition cruising serves as an excellent platform to showcase the region’s rich cultural heritage, gastronomy, and breathtaking natural landscapes to discerning travelers. This effort is part of a larger strategy to position Western Visayas as a burgeoning cruise destination, aiming to attract additional luxury and expedition operators, including Hapag-Lloyd Cruises.
Ponant’s evaluation aligns with its goal of further expanding its footprint in the Asia-Pacific region, where it operates small luxury expedition vessels designed to explore destinations that traditional cruise lines may overlook.
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